This is the public blog of Edelman PR’s  Digital Entertainment, Rights and Technology division, affectionately known as DERT. 

Edelman’s DERT practice helps clients navigate the dynamic digital space where entertainment, technology, intellectual property, public policy, and the needs and desires of consumers meet.  With dedicated teams in Los Angeles and London, experts in New York, Paris, Munich and teams growing across Europe, Edelman’s one-of-a-kind Digital Entertainment Rights and Technology practice has the reach and regional expertise to develop and execute programs for its clients worldwide.

This blog is a site for Edelman’s DERTy consultants to post their news, views, thoughts and opinions – stuff that’s effecting the digital space in which we sit. It’s a pretty hectic place at the moment – we’re here to try and help everyone make sense of it.  

The posts and  comments that appear here are the opinions of those writing and will be attirbuted to them only. Anything written here does not reflect the overall thoughts, feelings or opinions of any unnamed members of Edelman PR worldwide.


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